“Composition would be the first essential element. Whether it is for graphics, a repetitive pattern, abstract and free motif, the composition is the central element that makes it possible to construct a strong and seductive image. The second element would be the contrast between graphics.
The French atelier Irradié is a multidisciplinary creative studio founded in 2016 by brothers Alain and Laurent Vonck. It brings visual and conceptual solutions in the fields of graphic design, art direction, and digital design. The atelier skills express on branding, graphical systems, publications, digital interfaces for a variety of clients, whether public or private, established brands or startups, always with the same intellectual curiosity and passion. The studio promotes an open and respectful dialogue with each project actors in order to create the most appropriate and innovative visual solution. Enthusiasts on research in every detail, “we are fully committed to each adventure, which frequently becomes, in the long run, rich and fascinating.